Establishing the National Center to Frame Aging: Advancing a New Conversation about Aging in America
Grant Summary
This grant will continue support of the Reframing Aging initiative, which works to counter the pervasive negative beliefs about aging that are barriers to improving the care of older adults in the United States. In prior phases, eight national aging organizations (including GSA) partnered with the non-profit FrameWorks Institute to conduct rigorous research and develop tools to change the public’s understanding of aging. In this next phase, GSA will expand its role as the go-to resource hub for the field, implement a robust communications strategy and develop new partnerships, including with age-friendly initiatives. The center will also assist in dissemination of new recommendations to reframe nursing home care. The initiative is co-funded by the Archstone Foundation, RRF Foundation for Aging and The SCAN Foundation.
Related Grant Resources
Grant Details
Organization
Gerontological Society of America (GSA)
Grant Amount
$1,143,891
Grant Period
36 months
Approval Date
March 2022
